Graphic Design Specialist (Hybrid)
Job Description
HEPCO is on the hunt for an exceptional Digital Graphic Designer with a robust blend of creativity, digital savviness, and brand alignment understanding. If you have a flair for visual storytelling and you are passionate about the transformative power of visuals in shaping brand perception, this role is for you.
Role & Responsibilities:
- Design compelling visuals for a myriad of digital campaigns such as banner ads, online advertisements, website graphics, video thumbnails, and more.
- Spearhead the graphics creation and photo editing for social media content spanning platforms like Instagram, Facebook, Twitter, LinkedIn, and YouTube.
- Ensure graphics are tailored to distinct channels and audience demographics.
- Collaborate with our Video Content Producer in crafting optimized short-form video content, particularly for platforms like Instagram Reels and YouTube Shorts.
- Source and curate photos from stock websites and our company database for digital use.
- Innovate with infographics and banners for digital displays including screensavers and monitors.
- Collaborate seamlessly with the Manager of Digital Communications and Marketing team to guarantee visuals align with our brand and style.
- Manage and organize our extensive library of images and video content.
- Keep abreast with the latest trends in digital visual storytelling, ensuring creations are trendy yet resonate with our brand voice.
- Oversee scheduling and proactive management of social media content.
- Work in tandem with our customer service team to ensure timely and appropriate responses to social media engagements.
- Partner with external and internal communications and diverse departments in curating content aimed at heightening brand visibility and promoting the uptake of our initiatives and programs.
Essential Qualifications:
- Hold a BA/BS degree in fields such as graphic design or marketing.
- Boast 5+ years of pertinent experience in digital graphic design, with an emphasis on social media content.
- Proficiency in the Adobe Creative Suite, notably Photoshop, Illustrator, and InDesign, and familiarity with design platforms like Canva.
- Deep understanding of color schemes, typography, and core design principles.
- Demonstrated success in digital campaigns anchored on visual content.
- Ability to thrive in a dynamic setting while upholding quality.
- Adeptness with various social media platforms and their best practices.
Bonus Skills (Preferred but not Mandatory):
- Experience with video editing tools like Adobe Premiere or Final Cut.
- Familiarity with a Website CMS.
- Prior use of a Digital Asset Management platform.
Benefits:
- Health Insurance
- Sick Time
- 401k
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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, marital status, national origin, age, veteran status, disability, or any other protected class.
Meet Your Recruiter
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Joyce Austria
Joining HEPCO in March 2021, Joyce has four years of experience in IT, engineering, healthcare, manufacturing and life sciences recruiting. Joyce’s favorite part about her job is helping people land their dream jobs and hearing about their first day on the job. Joyce dreams about living by the ocean and meeting new people through her travels.
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